‘Binge Times’, The First Book About The Streaming Boom, To Arrive Next Spring

Mauro DiPreta, SVP and executive editor at William Morrow, edited Binge Times.” /> The authors are repped by Daniel Greenberg at Levine Greenberg Rostan.
Hayes, who is based in New York, co-wrote the book with the Los Angeles-based Dawn Chmielewski, a media and entertainment correspondent for Reuters and a former Deadline editor. Binge Times: Inside Hollywood's Furious Billion-Dollar Battle to Take Down Netflix will be published April 19 by William Morrow, an imprint of HarperCollins.
Deadline readers know the basic outline of the tale. Traditional media companies were cashing eight- and nine-figure checks to license their shows and movies and were content with those proceeds on top of a still-growing pay-TV ecosystem and movie box office. As the internet achieved broadband speed and direct-to-consumer streaming became possible in the 2000s, few players took it nearly as seriously as they eventually would. Only a decade later, after witnessing the wages of cord-cutting and the vulnerability of movie theaters did a flock of companies all decide to enter the streaming game.
The book focuses on the 2019-20 stretch when a major new entrant launched nearly every month. The book examines a series of consequential decisions and developments in media and technology since the birth of the internet that have led to the current obsession with streaming. In addition to in-depth portraits of Apple TV+, Disney+, Peacock, Quibi and HBO Max, it takes readers inside established streaming entities Netflix, Amazon and Hulu.
A new book co-authored by Deadline business editor Dade Hayes will be the first to explore the media and tech sectors' headlong rush into streaming.
Even then, just as the multibillion-dollar derby was heating up, along came Covid, a true black-swan event bringing both positive and negative consequences. The pandemic offered a short-term stimulus to streaming in general, but it also posed stiff challenges to production, product engineering, marketing and many other areas.

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