Bob Odenkirk Movie ‘Nobody’ Takes No. 1 With $6.7M; Los Angeles Market Leads B.O. Again With $1.1M

1.) Nobody (Uni) 2,460 theaters, 3-day: $6.7M/Wk 1
Across social media, according to RelishMix, Nobody "brings some normalcy back to the digital marketplace with a social media universe of 90.2M, which is on par for the drama action thriller norm — with the majority of power in YouTube views at 21.9M and viral reposting rate at 25:1 for three videos, which is strong. Keep in mind that Nobody ran a pre-game Big Game spot back on Feb. 5 which fueled awareness, with 5M cumulative views in 24 hours."
7.) The Marksman (Open) 851 theaters (-151)/3-day: $375K (-20%)/Total: $14.8M/Wk 11
8.)Boogie (Focus) 1,028 theaters (-156), 3-day: $340K (-43%) /Total: $3.8M/Wk 4
1 box office market, with currently $1.1M in its second weekend back, +5% from the same Friday and Saturday period last week. The good news is that Los Angeles is maintaining its stamina as the No. finaled last weekend with $1.55M. L.A.
Of the 5,88K theaters in U.S. Kong. But there are still a lot of holes at the B.O., both here in the city and nationwide. Arclight Cinemas are still still closed, but the The TCL Chinese Theatre is reopening Monday, as well as Regal Cinemas on April 2 in time for Godzilla vs. and Canada, only 3,1K were open this weekend, with a majority of Canada still closed, including Toronto's province of Ontario operating at 18% (that said, Quebec has 73% of its theaters reopened). Capacity in LA is still 25%, though it's expected to hopefully get to 50% by Easter weekend or the weekend after.
Pic's top markets were LA, NYC, Phoenix, Chicago, San Francisco, Denver, Salt Lake City, Seattle, Detroit, and Minnesota. Nobody played best on the West coast, where it did 26% of its business, and 34% of the total take came from the PLFs.

Promising Young Woman (Foc) 733 theaters (-98)/3-day: $130K (-33%)/Total: $5.9M/Wk 14
Beamed Universal Domestic Distribution President Jim Orr this morning, "We're very gratified that major markets such as New York and Los Angeles are available for our release of Nobody. We're also very excited to see Nobody opening in additional theatres and markets over the next several weeks, especially in Canada, which is still significantly impaired in comparison to the US." Audiences in these markets, and every other market, have embraced our film.
9.) Minari (A24) 912 theaters (+126), 3-day: $275K (-10%), Total $1.8M/Wk 7
Universal's action genre-defying feature Nobody starring Bob Odenkirk took the top box office spot with $6.7M in a theatrical marketplace which is in the throes of trying to come back.
3.) Tom & Jerry (WB) 2,464 theaters (-44), 3-day: $2.5M (-34%)/Total: $37.1M/Wk 5
RelishMix points out that Odenkirk punches the campaign with 1.41m social media followers across Twitter, Instagram, and Facebook, while co-star Christopher Lloyd has 2M. The volume of comments is strong, along with overall positive leaning toward Odenkirk and Better Call Saul mentions; a good level of intent with few Covid references in social threads." RelishMix says the social media chatter "pushes on repeated comparisons to the John Wick franchise, plus punctuations on the ‘give me the kitty cat bracelet’ as a new iconic catch-phrase.
4.) Chaos Walking (Lionsgate) 2,036 theaters (-96), 3-day: $1.185M (-38%)/Total: $11.4M/Wk 4
5.) The Courier (RSA) 1,641 theaters (+208), 3-day: $1.04M (-48%)/Total: $3.48M/Wk 2
Nobody filmmaker Ilya Naischuller told us that Uni has been a big champion of this movie from the onset, trying to find a good place for it on the calendar, investing in a Super Bowl spot, and above all, not sending it directly into homes as a PVOD or streaming title.
6.) The Croods: A New Age (Uni) 1,319 theaters (-92), 3-day: $540K (-14%)/Total: $55.97M/Wk 18
Nomadland (Searchligth) 600 theaters (-450)/3-day: $107,5K (-64%)/Total: $2.18M/Wk 8*
2.) Raya and the Last Dragon (Dis) 2,212 theaters (-49), 3-day: $3.5M (-32%), Total: $28.4M/Wk 4
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Overall, from 38 offshore markets, Godzilla vs. That excitement and proof that people will still return to the movies at full capacity once this pandemic clears is in China, where that Warner Bros./Legendary lizard vs. ape sequel grossed $70.3M. Kong screamed $121.8M on 56,777 screens.
for March 19-21: Weekend B.O.
The Father (SPC) 652 theaters (-288)/3-day: $164,8K (-49%)/Total: $1.2M/Wk 5
*industry estimates
Other Best Picture nominees currently at the B.O. outside of A24's Minari above:
Judas and the Black Messiah (WB) 842 theaters (-109)/3-day $105K (-56%)/Total $5.2M/Wk 7
Diversity demos were 47% Caucasian, 21% Hispanic, 18% African American, and 6% Asian. Universal exists show 62% male, 38% female attending, with 56% under 35 and 44% over. These guy-action pics like Unhinged and Liam Neeson's The Marksman have been doing a 5x multiple off their opening during the pandemic; and Nobody is poised to do much more with its A- CinemaScore and Rotten Tomatoes of 79% certified fresh. The hope here with more exhibition opening up is that Nobody legs out. Nobody made $2.54M on Friday, $2.55M Saturday and $1.6M on Sunday.
10.) Wonder Woman 1984 (WB) 1,128 theaters (-30)/3-day: $245K (-39%)/Total: $45.8M/Wk 14

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